1Who pays us
You follow a link to a shop and buy a pair: the shop pays a commission to the affiliate network the link runs through, and the network passes part of it to us. We never invoice the shop directly, and we never see your basket, your payment method, or what happens after checkout.
We only take multi-brand retailers: shops that sell competing brands on the page the link leads to. That is the test, and there is no other. A shoe brand, which sells only its own models, cannot pay us: not through affiliate fees, not through sponsored content, not through loaned or gifted kit, not through bought ad space. The refusal is on record.
2What it does not change
The ranking. It comes from your stride — feet, knees and hips, left and right, read from your video — never from what we earn on a sale. A pair at the top is there because it suits you; it cannot climb because it pays, and it does not drop because it pays nothing.
What you read, either. A paid link carries a visible word that says so, where you read it, in your language: “affiliate link”, and the fact that we earn a commission. You never have to hunt for a small line at the bottom of the page.
3What you pay
Nothing extra. The price you pay is the shop’s price, to the penny; the commission comes out of its margin, it is not added to your bill. We never inflate a price, and we never send you to the priciest offer to earn more.
And if you refuse tracking: the link is still a link. It takes you to the same place, with no affiliate parameter, and we earn nothing on that purchase. That is our only cost, and we choose it.
4Trackers and consent
An affiliate link needs a tracker: an identifier that ties a click to a sale. It is not needed to run the site, so it only goes out with your consent, collected in its own category — separate from audience measurement. Refusing is as easy as accepting, nothing is ticked in advance, and you can withdraw at any time, from the same place.
What we keep from a click fits in a few columns: a click ID, the date, your country and language, the shop and the network, where the link sat, the pair and its rank, the path of the page you came from, and the date you agreed. Nothing that names you: no IP address, no browser, and no link to your account. The row lives 13 months, then it is aggregated: only counters by shop and country remain, with no identifier left. You can accept the banner, withdraw it or reopen it whenever you like; it is all set out in the privacy policy and the cookie policy.
5Changes
Version 0.1, dated 14 October 2026. If the rule changes — another network, a different retention period, a shop added — this page changes first.